Solutions

Our goal is to improve online qualitative. To us that means every time you collect or decipher customer comments, we want to be improve how it’s collected or how it’s deciphered. From the data collection side, we want to improve how you conduct a survey, either by doing more in-depth exchanges with one-on-one IDIs, or improving the single open end in your survey. We also want to take away the burden of searching huge mounds of text, and instead translate those thousands of comments into a clear business decision.

Whether you’re a large scale consumer packaged goods company, local retailer or someone who wants to improve your monthly survey, we can help you.

We’ve briefly described each of our solutions below. We’re building more, but we’re confident one of our solutions will help improve the way you use customer comments to make your business better.

Quester Inside™

Finally a way to improve open ends in quantitative surveys, generating real stories inside a quantitative survey.

Socrates™ IDIs

Truly immersive qualitative, allowing you to conduct in-depth qualitative exchanges, with quantitative metrics, and sample size that makes you feel confident.

Quester Mining™

Analysis that turns coding on its ear, by creating a story and recommendations from comments, attach it to Quester Inside, or apply it to text you haven’t mined yet.

Socrates OnDemand™

Do-it-yourself open ends that include interactive probing, using Socrates our virtual moderator.