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The importance of innovation research and going beyond consumer profiling, through a mixed methodology.

Written by Brett Townsend | May 25, 2023May 25, 2023 | Social Narratives

Chapter 4 – A Nice Day For A Dry…

You can check out the other chapters of the series at https://www.quester.com/blog/

Did you know there is a growing trend…

Read More �Chapter 4 – A Nice Day For A Dry Wedding�
Written by Brett Townsend | May 3, 2023May 10, 2023 | Social Narratives

Chapter 3 – Celebrities, Influencers…

You can check out the other chapters of the series at https://www.quester.com/blog/

Welcome to this edition of “Assume and Doom” where…

Read More �Chapter 3 – Celebrities, Influencers and Marketing Pushback�
Written by Brett Townsend | April 12, 2023April 12, 2023 | Social Narratives

Assume and Doom: Chapter 2 –…

Welcome to this edition of “Assume and Doom” where we continue to explore inflationary purchase behavior. What we found might surprise…

Read More �Assume and Doom: Chapter 2 – Inflationary Purchase Behavior�

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